About the Campaign

OVERVIEW

On September 21, 2019, the Princeton Symphony Orchestra (PSO) announced The Next 10! Campaign, an initiative to raise more than $3,000,000 while celebrating Rossen Milanov's 10th anniversary as music director. Under Rossen’s leadership, the PSO has achieved new levels of artistic excellence, community recognition, and engagement. These accomplishments provide a perfect springboard for launching the PSO toward even greater successes in the next decade.

PURPOSE

• Raise endowment funds - This will provide funding to support organizational sustainability and to expand existing successful initiatives. It is anticipated that the majority of campaign funds will be used for this purpose.

• Raise funds for new initiatives - A portion of the campaign will fund new strategic projects to enhance  "Artistry" (supporting enhancement of overall orchestra quality, new commissions, orchestral collaborations, etc.) and projects to increase "Access" (reaching new audiences through additional performances and artistic innovation).

Each donor may allocate their gift to the fund of their choice, or designate a specific level of support for both.

WHY NOW?

Rossen’s 10th anniversary and the PSO’s strong forward momentum make this an optimal time to launch the Campaign. The PSO’s success is derived primarily from: 

• Organizational stability. Board, staff, and musicians are committed to the highest level of performance in all areas of the PSO’s operations. Their efforts have resulted in growth at the box office and praise from audiences, artists, and critics.
   
• Fiscal strength. Finances are sound and well managed. We are moving toward a more favorable earned/support income ratio.
   
• Inspired leadership. The partnership of Music Director Milanov and Executive Director Marc Uys has been successful in developing quality programming, new musical talent, community partnerships, educational outreach, and organizational sustainability. 
   
• Emphasis on innovation. Our audiences appreciate programming that offers new concert-going experiences and opportunities to expand their musical horizons.

The time is ripe for the PSO to build on its success by seizing this moment to reach for a new level of excellence with The Next 10! Campaign. This is an enormous and well-timed opportunity to pursue the PSO’s vision of creating extraordinary live musical experiences that give joy to our audiences and inspire them to think, feel, question, and learn.

To learn more about this campaign, contact Jena McWha, Chief Development Officer, at 609-497-0020 or [email protected].